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India Travel News
Indian Travel Industry Set to Emerge Bigger with Increase Digital Technology Penetration
Talking about the e-commerce in India, travel industry holds a big share of 71%. The report has attracted eyeballs amidst the launch and announcements of many amazing online travel websites and applications. Earlier at the beginning of the decade, it was predicted that the online travel industry of the country would grow by an impressive 30% and the present-day analysis further strengthen the anticipations. If figures are to be believed the compounded annual growth rate of the sector is the past few years was 32%.
No wonder that India is enjoying the numero uno position in Asia, when it comes to online travel sector. Big credit goes to the increasing numbers of internet and mobile internet users across the country. For the foreigners visiting India, it is the success of many top-notch travel portals and websites that has made different parts of the country more accessible. And, the rise of travel applications for smart phones is only adding to the process.
One latest example is that of the application called Tripigator that was recently launched by the Tourism Department of the Government of India. The application allows the potential tourists to India to personalize their itinerary planning; choose among hundreds of destinations, activities, hotels and restaurants according to their preferences; gather information about the nearby points of interest and much more. It relies on the Big Data technology which scans millions of web pages across various online platforms to analyze and accumulate this information.
In a nutshell, the digital technology is bound to play an extremely significant role in providing stronger foothold to the travel and tourism industry of India. And, it will soon explore the areas that still remained untapped and have the capacity to make huge contributions in this direction.
While the reported numbers of foreign tourists to India are on a rise, the domestic tourists too are breaking the conventional barriers and are willing to explore the untouched options. High disposable income, availability and access to more information online and popularity of the sectors like adventure tourism are some of the contributing factors. In a way, online travel segment is proving to be a game changer, as many tourists prefer to check online reviews and refer to online travel guides for planning their tours. We also wish to do out bit by keeping you informed about the country’s top travel stories. Subscribe to the monthly newsletter service with WaytoIndia to take advantage of our efforts.
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